Blog
What is an External Revenue Director? Key Role and Responsibilities
This article explores the strategic role of the External Revenue Director, their key responsibilities, when to integrate them into your company, and why this lever can sustainably transform your revenue growth. Essential reading for any ambitious SME.
Why Quebec is lagging behind in the role of Director of Revenue
Why is the role of Chief Revenue Officer still relatively unknown in Quebec, while it transforms business growth elsewhere in the world? This article explores why this strategic function is absent from our SMEs, what it concretely changes in a company's structure, and why those who adopt it now will gain a significant competitive advantage.
Does your company need an external Revenue Director?
When sales stagnate or lack structure, external help can make all the difference. This article helps you determine if your SME would benefit from the support of an external Revenue Director, through concrete indicators and real-world examples.
5 reasons why your sales are stagnating (and how to fix it)
Even with a good product, sales can plateau. This article explores five common causes of stagnation in Quebec SMEs and, more importantly, how to address them with concrete and measurable actions. A practical guide to regaining momentum.
Structuring your sales without a VP of sales: a more agile approach for SMEs
Hiring a VP of Sales isn't always the right solution for structuring your sales, especially in an SME. This article explores a more accessible and flexible alternative: working with an external Revenue Director. Discover how to effectively structure your sales department without a full-time hire, thanks to a strategic, personalized, and results-oriented approach.
Common mistakes seen in sales by Quebec SMEs
Many SMEs in Quebec invest significant effort in sales, but without a structured framework, these efforts become scattered. This article highlights the most common mistakes observed in the field: a unclear pipeline, lack of follow-up, poor alignment between marketing and sales, and the absence of clear metrics. Discover how to avoid these recurring pitfalls and transform your sales structure into a true growth driver.
Why outsource the Chief Revenue Officer function in 2025?
By 2025, structuring sales without adding to the organizational burden will become a priority for Quebec SMEs. This article explores why more and more companies are choosing to outsource the Revenue Director function to benefit from strategic expertise without hiring a full-time employee. A more flexible, faster… and more cost-effective approach.
